
How to Attract Big Talent to Smaller Communities by Promoting Quality of Life
Talent attraction is one of the biggest challenges facing economic developers. This session explains how promoting your community’s quality of life is now effective way to gain an edge and attract talent and new residents. The COVID-19 pandemic has forced people re-examine how and where they want to work. At the same time, businesses have learnt to embrace and encourage work from home policies. This shift has created an unprecedented opportunity for economic developers to attract talent to their location.
In this session you will learn:
- Why quality of life is now a key factor for attracting talent
- What other locations are doing to attract talent
- How you can promote your location’s quality of life advantages and attract talent
About the Speaker

David Parsell
David Parsell
Dave is CEO of Localintel Economic Development. His professional background includes senior roles in consulting and local government where he specialized in economic development and strategic planning. Dave's career also includes roles with Deutsche Bank, Standard Chartered Bank and the Australian military. He holds a Master of Public Administration, Master of Environmental Planning and Bachelor of Commerce.