2024 Conference Agenda

The Conference will be in-person and during the week this year – Monday to Thursday.
Sessions will be held at JW Marriott Edmonton ICE District.

Please note: This is a working draft agenda. All details and times are approximate for now, to allow commencement of organizing speakers and sessions.

Monday, September 30

Truth and Reconciliation Day

9:00am – 12:00pm

  • Registration Desk set-up
  • Trade Show set-up

1:00pm – 4:00pm

  • Registration Desk Open

Check in with us as you arrive in Edmonton!

6:30pm – Opening Reception

Tuesday, October 1

8:00 am – Breakfast

  • Registration desk opens

9:00 am – EDAC Annual General Meeting (members only)

9:45 amUnleashing Passion, Purpose and Performance in Younger Generations
Mark Perna, Generational Expert and Bestselling Author
Session sponsored by the Town of Stony Plain, introduced by Michelle Levasseur, Ec.D.

11:00 am – IEDC Update

11:15 am – Refreshment Break and Tradeshow Walk

11:35 am – If You Want to Go Far, Go Together
Chris Steele, President and CEO – EBP-US, Inc.

12:20 pm – Lee Anderson, VP of Customer Success – LocalIntel

1:00 pm – Lunch

  • 1:30 pm – Marketing Award Winners Presentation

2:00 pm – Breakout Presentations

3:00 pm – Things That Go Bump in the Night
Brock Dickinson Ec.D., Director, Economic Development Program – University of Waterloo

3:45 pm – Refreshment Break and Tradeshow Walk

4:15 pm – Using AI in Economic Development: Opportunities, Challenges, and Practical Tips
Sasha Bogdanovic, Chief Executive Officer – CityViz

5:00 pm – Sessions End

7:00 pm – Fun Night

Wednesday, October 2

8:00 am – Breakfast

  • Registration desk opens

9:00 am – Chris Fields, Principal – Rynic

9:45 amReducing Emissions and Achieving Net-Zero at the Municipal Level

10:45 am – Refreshment Break and Trade Show Walk

11:15 am – Plenary TBD

12:00 pm – Media Relations 101: 5 Ways to Generate Positive PR for your Community
April Mason, President – VioletPR

12:45 pm – Lunch

1:45 pm – Detlef Engler, Trade Commissioner and Senior Investment Counsellor – Government of Canada

2:30 pm – Depart for Study Tours

Dinner on own

Thursday, October 3

8:00 am – Breakfast

  • Registration desk opens

9:00 am – Site Selector Panel
Wade Williams, Director, Corporate Site Selection Services – The Montrose Group LLC

10:00 am – Breakout Presentations

11:00 am – Refreshment Break and Tradeshow Walk

11:30 am – How Consumer Spending Trends Could Impact Regional Economic Development Plans in Canada
Sean McCormick, Director of Business Development – Moneris

12:15 pm – Russell Riblett, Vice President of Sales – FT Specialist

1:00 pm – Lunch

2:00 pm – The Keynote Comedian
Steve Patterson, Host of CBC’s The Debaters and Award Winning Comedian

3:00 pm – Digital Mainstreet

3:45 pm – YOLO Nomads

4:30 pm – Sessions End


7:00 pmPresident’s Reception

  • Cash bar

7:30 pm – President’s Dinner (ends approx. 10pm)

  • Marketing Awards Cup presentation
  • Ec.D. Recipients
  • President’s remarks
  • Incoming President’s remarks
  • Presentation of 2025 Conference