
The Content Crunch: How the Role of Economic Developers Is Evolving and What You’ll Need Next
This session reveals what a national survey of 200+ professionals uncovered about the shifting demands of the role – from rising expectations to real-world challenges. You’ll learn why content creation, data storytelling, and visual communication are becoming core skills – and what leading teams are doing to keep up.
Walk away with new insight into how your peers are working, what’s holding them back, and the practical tools that are making it easier to turn complex data into powerful, polished content.
About the Speaker

Steve Kirby
Steve Kirby
Steve Kirby is Vice President of Partnerships at Localintel. With a career spanning media, finance, and professional services, Steve has held senior roles at leading firms including Nielsen, Thomson Reuters, ASX, RIMES Technologies, and Deloitte. Steve brings deep experience in strategic partnerships, key account management, and sales leadership. He holds an Honours Degree in Business and Law from the University of Plymouth in the UK.